Across 3 listings matched by reference number in a sample of dealer catalogues dated 2026-10-01, asking prices for this reference ran from $850 to $1,700, with a median of $850, a spread of 2x for the same reference. Across the 3 listings matched for 278273, the cheapest asking price ($850) came from a listing that named no factory and the dearest ($1,700) from a listing that named no factory. Nothing here is for sale and no listing is paid for, and sale.
On this page
Every asking price we found for 278273
Sorted low to high. Of the 3 listings for 278273 below, 3 left the factory label unstated, so those prices cannot be compared with the labelled ones.
| Asking price | Factory label on the listing |
|---|---|
| $850 | not stated |
| $850 | not stated |
| $1,700 | not stated |
What does each factory label ask for 278273?
Only one factory label appears among the 3 listings matched for 278273, so no label-to-label comparison can be made from this sample.
What other Datejust references are in the sample?
In the 2026-10-01 sample, other Datejust references are grouped together and ordered by how many listings matched each. The references below sit in the same group as 278273, and each link opens its own asking-price range, sample size and date.
- 279171 (3 listings · $1,650 – $1,650)
- 279384RBR (3 listings · $900 – $1,650)
- 116234 (2 listings · $1,700 – $1,750)
- 278271 (3 listings · $850 – $1,650)
- 178240 (3 listings · $1,650 – $1,700)
- 116334 (3 listings · $1,750 – $1,750)
How should the 278273 range be used before paying?
- These 3 listings for 278273 range from $850 to $1,700, so a price here is only comparable with its factory label and configuration attached.
- The low end on 278273, $850, is a question rather than a bargain: far below the rest of the range is a reason to ask what is different.
- The top of the range on 278273, $1,700, is a seller's positioning rather than evidence about the watch, so it is not a value signal either.
Method, sample and date
Reference numbers were matched literally across dealer catalogues read on 2026-10-01, which yielded the 3 listings for 278273 shown here. Only references appearing in at least two listings are published; asking prices below $50 and placeholder zero values are excluded as data errors; quantiles are computed on this sample. These are asking prices, not transaction prices, and the sample is a snapshot: prices move, and this page will age.
Also on this reference: where 278273 sits in the full market dataset · why the same watch has so many prices · what each payment method actually gives a buyer. Reviewed 2026-10-01.